King’s Cross today announces that two locally-founded fashion brands, Cubitts and Lost Property of London, will return to the heart of the area by opening new stores at Coal Drops Yard, a major new shopping quarter in King’s Cross located next to Granary Square. The brands are amongst the first to be announced within the Heatherwick Studio-designed development, which will eventually house 100,000 sq ft of shops and restaurants when it opens to the public in autumn 2018.
Lost Property of London (LPOL), founded by Central Saint Martins alumni – and visiting lecturers – Katy Bell and John Maskell, are set to expand from their existing boutique in Islington to open a new 874 sq ft flagship retail space underneath the site’s signature soaring roof. LPOL takes traditional English saddlery and reimagines it through a modern minimalist lens, creating products that are pared-back, robust, sculptural and made by hand. All are designed from their North London studio and produced locally, with a focus on traditional craft techniques and a minimal waste philosophy. The LPOL flagship at Coal Drops Yard is envisaged as a creative headquarters as well as a retail space, with its opening marking a first major expansion of the brand.
Cubitts, founded by Tom Broughton in King’s Cross in 2012, will open a 502 sq ft location at the site of much inspiration for their product range. Their frames are constructed with custom Cubitts pins directly inspired by butterfly rivets that can be found outside Lewis Cubitt’s Granary building in neighbouring Granary Square. In 1851 the rivets were set in granite blocks to provide strength to support a crane which lifted goods from barges on the Regents canal – at Cubitts this same rivet shape is used on spectacles to provide strength which ties the pin drilled hinges in place. The same shape is divided in two on their logo to form an interpretation of the KX moniker of King’s Cross.
Cubitts designs are named after streets in the area, providing a brand identity rich in heritage with strong geographical and architectural ties. The Cubitts store at Coal Drops Yard will offer both a new retail space, and allow for an expansion of the company’s HQ on nearby Caledonian Road.
Craig White, Project Director at Argent, said: “We’re very happy that the first brands announced for Coal Drops Yard are two of the King’s Cross area’s top retail alumni. The new neighbourhood is a unique and wonderfully atmospheric canvas for retailers, and when it opens next year, the Coal Drops at its centre will be a vibrant and truly different place to shop. From Autumn 2018 there will be 20 million people a year visiting for a carefully-chosen selection of the best in apparel, design, homeware and lifestyle in beautifully-repurposed heritage spaces.”